Momfluencer: The Mother of All Lies - 1 ª Season

Lucrecia and her boyfriend Fede don't want kids. And when he changes his mind, she decides to leave him. Pressured by her friends and her mother, she considers getting back with him; until she discovers Fede is her new client, and he chooses the maternal approach to the campaign of her rival, Jenny. Disillusioned and enraged, Lucrecia posts the news of a fake pregnancy that quickly goes viral.

Lucrecia goes viral and everyone finds out about her supposed pregnancy. She keeps lying to Fede, her mother and friends and claims the baby isn't Fede's, but the result of a one-night stand. After arguing with a client at the agency, Lucrecia loses her job. But when the pregnancy test brand Greatest offers to sponsor her on social media, Lucrecia decides to create @momfluencer.

Pressured by her followers to see an OB-GYN, Lucrecia meets her friend Flor, who reveals that she suffered obstetric violence during her pregnancy. Overwhelmed by the news, Lucrecia makes exposes her friend's doctor and social media explodes. But amid the celebration, Fede arrives to confront her: he doesn't believe in her pregnancy and demands another test.

Lucrecia manages to give Fede a fake test, tricking him. After much debating, she decides to enter the mom influencer's contest organized by Follyjuice. Meanwhile Jenny tries to seduce Fede to close the deal but instead he asks her to find out the truth about Lucrecia. Jenny follows Lucrecia to the contest, and her lie could be exposed.

Jenny fails to expose Lucrecia at the contest, as everyone believes she's having issues with her pregnancy. Meanwhile Jenny unsuccessfully tries to get Fede to listen to what she had found. After find it out Isaías has hired a new creative director, Jenny resigns and decides to confront Lucrecia: she will keep quiet as long as she can join the team.